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Fresh batch

Real food for happy pets

Meat-first recipes cooked in small batches, with no fillers and no artificial colours.

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Feline favourite

Complete meals for curious cats

Ocean fish and chicken recipes rich in taurine and omega-3.

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Complete meals for curious catsPet Food
This week only

Up to 20% off treats and puppy food

Chews, jerky and growth formulas at their best prices of the season.

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Featured products

Flash sale

Today’s deals

Prices reset at midnight. While stocks last.

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Dog Food week

20% off all dog food

Apply the code in your cart. Valid on the whole dog food range.

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Healthy extras

Supplements for coat, joints and gut

Vet-formulated oils and powders that mix straight into every meal.

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Brands we carry

Makers and brands we work with directly.

Wild Paws Meadow Pet Ocean Bowl Happy Tail Nordic Hound Purr & Co. Vet Plus Barkly Tiny Paws Good Boy Kitchen
Reviews

What our customers say

4.8★★★★★

Based on 2,140 verified reviews

★★★★★

“Tastes even better than it looks. You can tell it is made with care. I have ordered three times now.”

SL
Sophie L.
Utrecht, NL · bought Grain-free Salmon Kibble
★★★★★

“Part of our week now. It arrived fresh, well packed and two days after ordering.”

MW
Markus W.
Berlin, DE · bought Ocean Fish Cat Food
★★★★★

“Carefully packed and exactly as pictured. Paying cash on delivery was very convenient.”

ID
Inès D.
Lyon, FR · bought Chicken Jerky Treats
★★★★★

“Real quality you can taste. Customer support answered within the hour.”

RS
Rahul S.
Dublin, IE · bought Kitten Starter Pâté
★★★★★

“Perfect for sharing. It arrived in a sturdy box in perfect condition.”

EP
Elena P.
Milan, IT · bought Wild Duck Recipe
★★★★★

“Great price during the flash sale, which made it even better. Will order again.”

JB
Jonas B.
Antwerp, BE · bought Puppy Training Treats
Annaimg Anna from Amsterdam bought Grain-free Salmon Kibble Verified2 minutes ago